Monday, November 11, 2013
Cross Market Drag
In my latest video I talked about how to maximize different social media avenues when having an open house. Today I wanted to talk about a cross market drag.
The term sounds kind of funny, but what it ultimately does is take an individual or a group of people who may have nothing to do with your business and drag them into your real estate market. What do I mean?
Let’s start with Facebook. Once you reach a certain amount of followers, Facebook allows you to have different niche pages. I always joke with my students about having a crochet page.
Now, I know nothing about crocheting, but that’s not the point. What if there is a beautiful, crochet blanket laying on a couch in a house you are showing. Take a picture of it and post it on your crochet niche page.
What you have effectively done is taken a group and dragged them across a virtual gap into your real estate group.
You can also use those Facebook posts and put them onto Pinterest, Twitter and LinkedIn.
If you have any questions about how to utilize the cross market drag, please give me a call.
Thanks for watching!
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Charming rustic style villa in a central area of Nueva Andalucia, walking distance to all amenities and to Puerto Banus. Mature garden with pool, bbq area and shower with toilet. Wrap around terrace. A wonderful family home, ideal for those who like to close to everything! My view: This property is situated close to everything and in a very central area, it has lots of potential to be refurbished into a modern villa.
ReplyDeleteClassical-style villa situated in a central area of Nueva Andalucía, within walking distance to Puerto Banús, shops and all amenities. The property is distributed over one level and is surrounded by a mature tropical garden with a pool and a gazebo. The house was recently Refurbished. My view: This property as the one before is in a great location and has a nice large garden.
Villa located in a peaceful area in Nueva Andalucía, just a few minutes' walk to restaurants and a short driving distance to Puerto Banús, the beach and golf clubs such as Aloha and Las Brisas. Beautiful private garden with terrace and BBQ area. Features: water underfloor heating throughout, automatic shutters, heated pool, heating, air conditioning, gasoil tank for the heating and much more. An ideal home for a family! My view: Located in a well-established area of Nueva Andalucia and with lots of potential.
Nestled in the sought-after Golf Valley, on an elevated position, this property benefits from open views and all day sun as well as from being just minutes away to the area's acclaimed schools, shops, restaurants and nightlife. The villa has been refurbished to high standards (exceptfor the lower level) and features underfloor heating, intelligent home system, electric shutters & windows, air conditioning and alarm. My view: You can extend the villa as it is on a large plot and add another bedroom on the ground floor.
We have a very interesting villa in a central area of Nueva Andalucia that will be coming on the market any moment. I will let you know the details of the property once I have them.
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Apartments for sale in Marbella, Spain.